There are now about 8 million sensors in the marketplace, with the majorityof them being beacons, according to a new global market tally.
The report comprises data aggregated from 330 companies that work with beacons and input details of their beacon usage into adatabase maintained by Unacast, a beacon data platform company.
Of the sensors, 6 million are beacons and 2 million are NFC sensors, with the number increasing 33% just from the first quarterof this year to the second.
We’ve written a lot about beacons at retail here but another major use is in professional sports. Here’s the breakdown of sports locations already withbeacons deployed:
- 93% — Major League Baseball stadiums
- 75% — National Football League stadiums
- 53% — National Basketball Association arenas
- 47% –National Hockey League arenas
One of the drivers of beacons in sports is the opportunity to gain new revenue streams.
Source: Sports Teams